Amazon India Scales Up Grocery Delivery Operations

Amazon India has started hyperlocal grocery deliveries, including fresh vegetables and fruits from its own stores, in the cities of Bangalore, Delhi-NCR region, Mumbai, and Hyderabad. Two years ago Amazon used to deliver groceries including fresh produce from third party stores such as Hypercity and BigBazaar in under two hours, where it handled the delivery part.

Called ‘Nowstore’, these new stores supply everything from fresh fruits and vegetables to packaged foods, household supplies, baby products, and even appliances and electronics; but they are not open to customer walk-ins, and are known as ‘dark stores’ in industry jargon.

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Posted on by Gunjan Bagla
Gunjan Bagla
California-based management consultant Gunjan Bagla runs Amritt, a consulting firm helping American companies to succeed in India. Amritt is the trusted advisor for India market research, India business development, India market entry, Global Engineering, Global Technology Scouting, India R&D and Open Innovation. Gunjan is author of "Business in 21st Century India: How to Profit Today from Tomorrow’s Most Exciting Market" (Hachette Book Group, 2008), Amazon's top rated title on the subject. He has appeared as the India Expert on BBC Television, Bloomberg TV, Fox Cable Business and has been quoted in the New York Times, the Los Angeles Times, the Hollywood Reporter and Business Week for his expertise on India.

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