Category — Information Technology

PayTM Launches e-Commerce Mall in India

PayTM, a consumer shopping Android app has launched an e-commerce mall modeled on TMall, China’s dominant e-commerce platform. With Alibaba’s and SAIF Partners‘ infusion of $200 million into Paytm, an Indian payment and commerce company based out of Delhi NCR, the company is now valued at $1 billion.

Paytm e-commerce aims to offer 1  billion products from all across the globe to its shopping cart by the festive season in India that starts in August. It plans to bring sellers from Southeast Asia, especially from Alibaba’s other investments such as e-commerce major Lazada in Indonesia. Market sources cite Amazon as having about 500 million products on its platform, while Flipkart and Snapdeal have about 50 million products each.

Paytm Mall App

Paytm has already set up 17 fulfillment centers and 40 courier partners for speedy service as the company aims to dominate the Indian online shopping market, reports Business Standard.

 

March 4, 2017   No Comments

Cisco Teams up with India’s Reliance Jio for Converged Networks

San Francisco-based Cisco will collaborate with India’s Reliance Jio to build an All-IP services platform.  Cisco’s Open Network Architecture and Cloud Scale Networking technologies featuring IP/MPLS, spanning areas, including data center, Wi-Fi, security and contact center solutions will form the base infrastructure of this concept.

Cisco will build a simplified, automated and virtualized network platform of the future on industry-leading software, systems, silicon and services. The platform will enable service providers, media and web companies worldwide to reduce costs, speed time-to-market, secure their networks and sustain profitable growth.

Digital Networking

With this network, Jio will offer a combination of high-speed data, mobile video, VoLTE, digital commerce, media, cloud and payment services, reports the Economic Times.

March 2, 2017   No Comments

Airwire Offers Car Device via Jio in India

Reno, Nevada-based Airwire Technologies and India’s Reliance Jio Infocomm entered into a partnership agreement to provide the former’s Connected Car IoT Device with its patented antenna technology to Indian users.

CIOL quotes the company: The AirWire Connected Car Device attaches to the vehicle’s OBD-II port over a cable in the vehicle. When plugged into the car’s OBD port, the device operates in Jio’s pan-India advanced 4G/LTE Network, and enables WiFi and Bluetooth through which smartphone apps provide communication, cinema, TV, music, games, location data and vehicle telematics.

Airwire Technologies Logo

“We are pleased to offer a Connected Car Device for India, manufactured in India, in partnership with Jio,” said Debashis Bagchi, AirWire Technologies president & CEO. “Jio’s commitment and focus on the Connected Car market will provide the world the first countrywide deployment of this technology. Jio’s deployment strategy will validate the value of big data analytics to enhance the consumer’s satisfaction with vehicle driving and ownership,” he added.

 

February 28, 2017   No Comments

“Skype Lite” Created Just for India

Built by the Hyderabad development center of Microsoft India, Skype Lite is an exclusive optimized-for-India app that provides a seamless experience in messaging, audio and video calling, where users can sign up via their mobile number or their regular Skype id. The company says it has adjusted algorithms and bit rate to ensure call quality is maintained, but with less data usage.

Other features include a separate tab for bots in order to allow businesses to communicate with users. So far, travel, informational, and game bots have been included. An integrated camera inside the messaging section allows a user to just swipe up to share photos, and the lightweight app supports seven Indian languages — Gujarati, Bengali, Hindi, Marathi, Tamil, Telugu, Urdu.

Skype Lite

To make it easier for a user to differentiate between important and junk text messages, Microsoft has used artificial intelligence that segregates normal text messages, Skype messages and promotional texts under three different categories, reports the Economic Times.

February 28, 2017   No Comments

Technology Reshapes Retailing in India

Growing at a CAGR of 13%, the Indian retail market is projected to double over the next four years to reach $1.08 trillion by 2020 from the current $585 billion, and the share of organized retail will increase from its current 7 percent to 24 percent. With retailers in India focused on delivering the right shopping experience, technology’s role as an enabler is becoming very significant.

Ashok Ghose, senior vice president of Tata Teleservices says: The coming year will see the consumerization of technology touch an all new level, with consumers not just in control of brands but also open to new paths of purchase. Indeed, the era of digital consumerism that unfurled earlier this year is now here to stay.

Ghose describes top technology trends that will reshape the retail landscape in this year:

Business Intelligence: Telecom operators are increasingly applying business intelligence for enhanced consumer satisfaction, revenue streams and cost savings, and with adequate support from business intelligence, these firms are able to further monetize the mountains of data that flow through their networks.

Marketing

Smart shelves/Digital Signage: Smart shelves can automatically monitor inventory in stores, and the technology then notifies the manager when an SKU is about to go out of stock. Digital signage display ads and price changes to stores in real-time, which creates target sales for consumers

Retail Beacons: Retailers can use beacons to automatically send notifications and discounts directly to shoppers’ smartphones when they enter a store. In this manner, stores can push relevant information to its customers without resorting to too many text messages and app notifications.

Share of Screen:  Consumers are shopping across multiple platforms and devices, and brands need to continue to invest in implementing multi-channel loyalty strategies that deliver personalized and consistent experiences across them all.

Ghose adds that e-commerce is changing the face of Indian retail sector, and a growing number of consumers are flocking to online shopping alternatives. E-tailers are increasingly using social media in innovative ways to interact with their customers.

 

February 11, 2017   No Comments