India Allocated Funds Promote Movies at Global Festivals
India’s Information and Broadcasting Ministry has unveiled a Film Promotion Fund to help promote Indian films entered in the foreign-language Oscar category, and those competing at major international festivals such as Cannes, Sundance, Berlin, Busan, Toronto, Locarno and Venice and Rotterdam, among others.
While the total size of the fund was not disclosed, films entering the Oscar’s foreign-language category can receive up to $150,000. Films competing at Cannes can receive up to $30,000, while those entered in the official competition categories at Venice can get $22,000.
“This initiative will help independent film-makers to promote their work across the globe,” Information and Broadcasting minister M. Venkaiah Naidu said, notes The Hollywood Reporter.