Pizza Hut to Double Store Count in India

With its business growing rapidly in India, Unnat Varma, managing director, Pizza Hut, India said it was time to consolidate. “In the long-term, India is one of our most important markets. In the medium term, we plan to double the number of stores. We currently have 360 restaurants across 100 cities. We will double that to over 700 in the next five years,” said Varma.

Consumer sentiments continue to evolve. “Five to six years ago, the western food format stood third in preferences after Indian and Chinese, and within that pizza was the highest. Recent studies show pizza is the biggest category, and has become the most accepted food across all consumer categories,” he added.

Pizza Hut Box

Pizza Hut, India is also focused on growing its online sales, which has seen a rise since demonetization in November, reports india.com

 

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Posted on by Gunjan Bagla
Gunjan Bagla
California-based management consultant Gunjan Bagla runs Amritt, a consulting firm helping American companies to succeed in India. Amritt is the trusted advisor for India market research, India business development, India market entry, Global Engineering, Global Technology Scouting, India R&D and Open Innovation. Gunjan is author of "Business in 21st Century India: How to Profit Today from Tomorrow’s Most Exciting Market" (Hachette Book Group, 2008), Amazon's top rated title on the subject. He has appeared as the India Expert on BBC Television, Bloomberg TV, Fox Cable Business and has been quoted in the New York Times, the Los Angeles Times, the Hollywood Reporter and Business Week for his expertise on India.

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