Publicis Worldwide Launches Advertising Firm in India
Headquartered in Paris, Publicis, the advertising and public relations company, announced that it will launch Marcel, an innovative and creative shop in Mumbai, India. Marcel was created to help brands thrive in the digital age. It leverages big data, technology, and storytelling to create solutions. Its clients include iconic brands such as Ray-Ban, Uber, and Instagram, among others.
Charles Georges-Picot, global CEO, Marcel, said, “We are thrilled to open a new office in Mumbai. Marcel is a precious brand that we only share with like-minded people. I know that together we will create amazing work. It is what drives us at Marcel.” The management team in India is led by Saurabh Varma, CEO, Publicis Communications, India, reports the Economic Times.